Published on August 9th, 2018 | by Isabel von Puttkamer

These Graphs you can present to your Boss

There is another version of this post: German

We love spreadsheets, nothing works better when it comes to showing a lot of data at one glance. However, at the same time, it can be hard to see through them and it might take a while to read out the truly important information. You can do that much quicker and easier with our History Graphs. In this video we show you how you can use them to display the development of one or more social media profiles:

This is what the Graphs can do for you

1. Display of any number of profiles for a chosen time period

2. Compare two Time Periods

Example: Did we win more fans with our summer or the Christmas campaign?

3. Compare different Metrics

Example: Did the growing fan numbers go along with a growing interaction rate?

4. Accumulate Values

In some cases it makes sense to add up the values to display the tendency of an indicator:

daily values – number of Facebook Fans FC Bayern (red) and Borussia Dortmund (yellow)

accumulated values – number of Facebook Fans FC Bayern (red) and Borussia Dortmund (yellow)

5. Variety of Design Options

Columns, colored areas, dotted or full lines… You can choose how to best visualize the values.

Netflix (US) Facebook – absolute growth (area, dotted) and engagement (columns); march – june 2018

How does your profile compare? Visit for a free two-weeks-trial.



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