To understand fans and the target audience is one of the most important elements in social media marketing. Fanpage Karma offers many analyses to get a good idea about what fans really expect from a fan page. Now we are ... Read More→
Companies often use Facebook as a traffic generator for their blog or website. But it is hard to tell, which links really worked and which did not. You could either click through all of the Facebook Insights and manually... Read More→
Images are important engagement levers in Social Media. And there are many ways to post images. But if you do not hit the right image size for the right channel, the image might get distorted. That's why it's really grea... Read More→
We never had such a clear winner among the posts of the week. The most successful picture of all times on Facebook. It shows Barack Obama in the arms of his wife with the simpel message: "Four more years". The Social Med... Read More→
"Sandy" dominated the streams on Facebook this week. But it were rather smaller and local fan pages that got fans to like and share the pictures of the storm. Not to our surprise. It is hard to press "like" seeing the tr... Read More→
Close to the elections, it's the perfect time to have a look at the different Facebook Marketing strategies of Mitt Romney and Barack Obama.
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