They are everywhere and know it all better. We all know them: the trolls and the naggers. But how do you deal with troublemakers on social media? In this article, we will show you how to use community management to…
How to Create a Buyer Persona – Target Group Focused Marketing
Why is a Buyer-Personas important? Buyer personas help you understand your audience’s behaviour and align your social media marketing strategy to attract target customers. The knowledge about the behaviour and needs of your products users enables you to create helpful…
