In the third and last article on Facebook KPIs in this series, we want to take a look at the service-orientation of many fan pages. Users only rarely distinguish between an official Facebook page of a
Facebook is special, not only because of its sheer size, but also because of its numerous performance evaluation possibilities. For that reason we decided to give Facebook a small series in the series: The Top Performance
There are innumerable and diverse evaluation possibilities for platforms like Facebook, Twitter and YouTube. Aggregating all that data into an easy to understand and neat form is vital. That not only includes the pure presentation of
The next installment of our series on Key Performance Indicators is here: Twitter, the bird (of paradise) of the mainstream social networks. Twitter has long since left its niche and turned from a communication tool for
To give you a balanced and extensive impression on how you can use indicators we asked Community Managers, Blogger, PR Specialists, Digital Strategists and Technology Experts – Social Media Experts across the board – about their
Campaign evaluation. Mount Everest for every marketeer, whether online or offline. Luckily, Fanpage Karma has something very practical: The Tagging function helps you track and analyze any kind of campaign with only a few clicks. With
Video games are the past time every one of us knows and loves. They let us live in other worlds, even if it is only for a couple of hours – and they are constantly reinventing
Oftentimes, a shitstorm is the trigger for implementing a better monitoring system for one’s social media appearances. That is a dangerous game, and in times, where users expect fast reaction times from companies, gets increasingly risky.