Study on Facebook Engagement and Interaction Rates

Successful Facebook marketing is not primarily a matter of the amount of fans. More important is their activity. Likes, comments and shares are the fuel of virality and high rankings in news feeds. The Facebook Edge Rank

Calm and unplugged – TOP Facebook Posts Week 6

This week the fans seemed to be a little more relaxed. Books and a beautiful, unplugged version of Gangnam Style made it into the Top Facebook Post List. And again those poor babys. We are still not very happy with this

Monthly Reporting for Facebook at a mouse click

Example

Facebook Performance Benchmarking made easy

Benchmarking is a buzz word. It’s what consultants say all the time. But basically, it just means: compare yourself to others, find out who is better than you and learn from the best. And that is something very helpful i

Using the daughter as Social Media Embassador – Top Facebook Posts Week 5

She has been so many times in our top posts, you simply can’t ignore this marketing expert. Chelsea Clinton is pushing her mother into Facebook like she herself could never do on her own. But still, there are enough cute

All your KPIs at one glance – for any point in time

Whenever something is hard to see through, it’s good to have some numbers you can hold on to. This is especially true for Social Media Marketing. That is why

Creative Christmas? – Top Facebook Posts Week 49

Christmas is getting closer and making his way into the TOP Facebook Posts. But still, political messages from marriages and Chelsea Clinton can make into the list most enganging posts. But great to see that charity and

What do my fans do when I am not around – The Fan-Activity-Graph

To understand fans and the target audience is one of the most important elements in social media marketing. Fanpage Karma offers many analyses to get a good idea about what fans really expect from a fan page. Now we are