🕕 Reading time: 4 min. Instagram allows you to “mention” other accounts in posts and many users try to increase the reach and engagement rates of their own Reels by mentioning prominent people or brands. But is mentioning prominent accounts…
Instagram Studies
Study Revealed: These Are the Best Hooks for Your Instagram Reels
🕕 Reading time: 9 min. “Hooks” are purposefully implemented marketing devices designed to pique the interest of a target audience. Hooks are often used in Reels and many consider them to even be the most accurate predictor of success for…
Study: The Most Successful Social Media Accounts Use These Emotional Tricks To Increase Their Instagram Reels Reach Sixfold
🕕 Reading time: 6 Min. Instagram Reels are no longer just a trend, but a permanent fixture on the platform. In this article, we publish the results of our Reel study, in which we investigated whether strong emotions in Reels…
How To Use Hashtags in Instagram Reels To Multiply Your Reach and Likes
🕕 Reading time: 5 min. Hashtags are always a hot topic on Instagram. However, since Reels are distributed on Instagram differently than traditional posts, there are many rumors about whether it is effective to use hashtags in Reels. In our…
How To Get 746 Percent Higher Engagement on Your Reels by Using This Music Trick
🕕 Reading time: 4 min. Should you use music in your Instagram Reels? And if so, how? We have analyzed hundreds of Reels. In today’s article, we dispel all the rumors about using music in Instagram Reels, and show you…
These Calls-to-Action Improve the Reach of Your Instagram Reels
🕕 Reading time: 8 min. Instagram is all about Reels these days. Unlike posts or stories, Reels are more often played out to users who don’t yet follow your profile. This offers companies a great opportunity to increase their reach…
Has Instagram Lost its Organic Reach? What to expect for 2022
Have you noticed a significant drop in your Instagram reach? Rumors persist that posts are losing more and more reach. But is it true that it’s getting harder and harder to reach your followers on Instagram? The Fanpage Karma team…
Stories or Posts: How to Reach More Followers – Instagram Benchmarks 2020
How often does something need to be shared in the feed or story? And how does the posting affect the reach? Content marketers know these problems only too well. Instagram is an important channel for companies to address users with…