Data-Driven Study: Who You Should and Shouldn’t Mention – Analysis of Mentions in Instagram Reels

🕕 Reading time: 4 min. Instagram allows you to “mention” other accounts in posts and many users try to increase the reach and engagement rates of their own Reels by mentioning prominent people or brands. But is mentioning prominent accounts…

Study Revealed: These Are the Best Hooks for Your Instagram Reels

🕕 Reading time: 9 min. “Hooks” are purposefully implemented marketing devices designed to pique the interest of a target audience. Hooks are often used in Reels and many consider them to even be the most accurate predictor of success for…