You should never forget that people don’t have time while browsing the internet. At least they don’t have time to read stuff they are not interested in. That means for online marketing: convince them as soon as possible. Especially on Facebook you have to be quick and you have to be good. We see in our top posts how that can work every week.
The big 3 for more engagement are:
- Simplicity: Short posts are understood immediately. Business shouldn’t oblige their fans to read more than they want to.
Last week we saw that with Sherpa Adventure Gear for instance. A short message which announces their newest offer. - Concretization: Start a post with the most important part of it. It has to be clear what you want to tell from the beginning on.
Jaguar UK showed a great example last week how you can see below. - Emotionality: Show your fans the connection between your page and them.
For example I love Tuscan and South Carolina Living are appealing for the same interests like their fans. Just by showing beautiful pictures and it works.
Enjoy the Top Facebook Posts of last week.
Calculated by Likes, Comments and Shares per fan by Fanpage Karma. See the German Top Post of Week 41 Get the Top Posts of the day every morning: Try it for free at Fanpage Karma!Brands & Co.
Donatos Pizza shared a picture – 10/11/13
7,3224066,547
7,14515218,836
AppliancePartsPros shared a picture – 10/11/13
477493,761
Fox Carolina News shared a picture – 10/9/13
11,8704644,342
Échantillons Gratuits Québec shared a picture – 10/9/13
8404251,205
Sherpa Adventure Gear shared a picture – 10/8/13
8662826
McCall’s Pumpkin Patch shared a picture – 10/11/13
3361,2201,345
Alliance Defending Freedom shared a picture – 10/9/13
30,4101,97215,049
Humans of New York shared a picture – 10/12/13
142,2494,23610,956
Potbelly Sandwich Shop shared a picture – 10/7/13
3,6826767
TouchChinese shared a picture – 10/9/13
96952558
Six Flags St. Louis shared a picture – 10/10/13
14,3707,901717
368301326
I Love Tucson shared a picture – 10/11/13
65126179
A Mighty Girl shared a picture – 10/12/13
5,896882,255
South Carolina Living shared a picture – 10/8/13
3,266109759
PreventDisease.com shared a picture – 10/10/13
2,6051021,945
30,8681,068296
The Simpsons: Tapped Out shared a picture – 10/9/13
10,12724,733347
11,1111,69629,160
Nissan Versa shared a picture – 10/7/13
4,88411473
NESCAFÉ Dolce Gusto UK shared a picture – 10/9/13
1,4473,075432
Society & Religion
222,3292,51937,389
Freedom to Marry shared a picture – 10/7/13
84,2724,5752,652
83471441
21,7694661,501
34127207
Plan Australia shared a picture – 10/9/13
94332300
Joel Osteen Ministries shared a status – 10/9/13
298,77214,18473,390
Generation Opportunity shared a picture – 10/7/13
57,27580231,603
RSPB Love Nature shared a picture – 10/8/13
2,58494604
1,031551,142
People
9,1781482,243
12,3134612,608
George Takei shared a picture – 10/7/13
570,8046,29063,522
Carman Licciardello shared a picture – 10/8/13
13,0187,6201,256
2,827288600
94331388
Ryan Bingham shared a picture – 10/12/13
8,403157724
8,646463191
3,81685982
News & Media
Action News Jacksonville shared a picture – 10/12/13
203,7223,26618,100
104,3243,02521,492
13,8633598,341
5,55251605
WFTV Channel 9 shared a picture – 10/11/13
8,6962741,066
KIRO 7 Eyewitness News shared a picture – 10/10/13
7,1837821,645
AM570 Radio shared a picture – 10/8/13
83124264
KTVU Channel 2 shared a picture – 10/7/13
1,21761211,069
Sport & Hobby
1,229,75117,030311,715
153,0292,2345,484
30219696
Society’s Choice shared a picture – 10/9/13
28,1465512,636
92,5182,75830,558
Bank of America Chicago Marathon shared a picture – 10/13/13
6,804246552
Faceless Fly Fishing Media shared a picture – 10/7/13
1,2592680
Carlton Football Club shared a picture – 10/9/13
9,3431,3781,322
North Melbourne Football Club shared a picture – 10/7/13
3,812225228
2,252446,931
Aspen/Snowmass shared a picture – 10/7/13
2,4291221,003
Fun
247,2481,72945,078
331,9247,00783,543
813,97810,858106,068
20,2125569,241
7,50158815,023
Crazy Videos shared a video – 10/8/13
8,2361,07834,017
24,2932,32444,815
17,4503743,075
228260
431,26744,85089,521
9,5342,86623,835