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Sometimes, just one not thought-trough Post, one critical commercial, one bad picture can be enough to start a heavy discussion on your Facebook wall. When something like this happens you have to react as soon as possibl

It’s always good to compare your Facebook page to the pages of your competitors. It is not just interesting to see who has more fans, there are way more key facts that you can check: how strong is your growth, engagement

Each social network has its own graphic regulations. If you work in online marketing and social media, you have to look up all these specifications in multiple sources.

Since the graphic designer of the social media m

One of the most important factors for success on facebook is a two-way communication – especially if fans post on a page’s wall. But how do pages handle this kind of attention? To answer this question, we analyzed about

Social media manager and online marketing experts are discussing which KPIs really work to measure success on Facebook since years. How important is the number of fans? How meaningful are engagement and interaction? And,

Our clients love our Excel reports because the data report couldn’t be easier. That’s why we created a new one: From now one you can export all the data in the Benchmarking to compare as many Facebook pages as you want.

One topic all over Facebook: The birth of the first born son of Prince William and Duchess Kate. But we see nice wishes and almost no jokes at all. It’s all about congratulations, informations and best wishes.

Why do we love Facebook pictures of cute animals so much? A study of the University of Yale says: The human visual attention includes a high-level category-specialized system that monitors animals in a ongoing manner. Th