UNO, Boxing & Lipstick – Top Posts of Week 18

Millions of sports fans are on Facebook. Therefore, the major sports events of last week were enjoyed by a wide audience on the platform. How nice would it be to participate in this attention? A few brands managed to do…

Top Posts – How US Brands are increasing Anticipation of new Products

In case you missed it over Easter. US brands have come up with some nice Facebook Posts to highlight upcoming events, such as product launches. At the end of the article you will find the full ranking of top posts.…

Benefiting from the Game-of Thrones-Effect – Top Posts Week 15

Great events like the season launch of Game of Thrones can be instrumentalized for your own marketing, even if you’re in a different industry. You just have to be creative. This and more was shown by American brands this week.…

How to promote a Movie on Facebook – Top Posts Week 14

The first week of April shows that it can pay to use content in a variety of ways to market a new product. Marvel promotes the movie start of Avengers Endgame according to the motto more is more. In the…

NEW: Create Mentions and Tags with Fanpage Karma

We created two new features for you. With Fanpage Karma Publish, you can now mention other profiles in your Instagram posts and tag them on pictures. That’s how it works In order to create a mention on Instagram, you only…

Facebook rolls out easy access to its gaming area

Facebook adds a new section for games to its navigation bar. Below this, users can discover, play, watch and chat about games. Games get a lot of attention on Facebook. More than 700 million users play and engage with games…

New Camera Feature on Twitter – Where is this going to lead?

In the next few days, Twitter will be rolling out a new camera feature for all users, allowing them to share and annotate images and videos with added hashtags and locations faster. As TechCrunch reports after talking to Twitter, shots…

Facebook Ads: Introduction of new Key Figures

Facebook will be updating its advertising metrics in the coming weeks. These three changes will be made: The relevance score will be replaced by three new key figures. The potential reach of ads will now be calculated based on the…