How Many Stories You Need to Post to Perform Among the Best – Instagram Benchmarks

In our last study, we showed how many posts you should publish on Instagram to keep up with the top performers. But what about stories? The 24-hour format is essential for driving…

7 Companies That Take a Stand on Social Media

There’s no denying that social media plays a major role these days, especially when it comes to the products we consume. Still, research also shows that for comparable price and quality, 91% of consumers prefer to switch to a brand…

This is How Often You Need to Post on Facebook and Instagram to Perform Among the Best

To stay present in the minds of your target audience, you need to keep them happy with interesting, funny or exciting posts on a regular basis. If you post too infrequently, people will forget about you and your competitors will…

7 Successful Brands on TikTok to Get Inspired From

With more than one billion users and a presence in over 150 countries, TikTok has taken the world by storm. The creative platform has over 800 million monthly active users and was the most downloaded app in the world in…

This is the Click-Through Rate you Need to Achieve on Facebook

Do you want to direct users from your social media profile to your blog, website, or web store? If so, your posts need to be enticing enough for people to click on their links. But how can you judge whether…

TikTok Guide – How to Reach Your Target Audience

With over one billion monthly users (and growing!), TikTok is ideal for reaching new audiences. If you’re not yet using TikTok, you could be missing out on a huge opportunity to grow. Last June, the app reached a major milestone:…