The social media year 2021 is here! 2020 showed us how important it is to be present on social media and to keep in touch with your followers. We’ll show you what you can do this year to get even…
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How-To Twitter – Top 11 Tips for Successful Twitter Marketing
What about your Twitter marketing? In 2020, the platform registered 186 million daily active users, a 34% increase over the previous year. The increasing popularity of the network makes Twitter more attractive for companies to get in touch with their…
Instagram Video Guide – How Companies Should Post Videos on Instagram
Instagram videos are becoming increasingly popular for social media marketers. The number of Instagram videos created daily has increased more than four times in the last 12 months. Video marketing is no longer just for companies with large budgets. Take…
Top 7 LinkedIn Features You Should Use in 2020
Here you will find the top 7 LinkedIn features you should know in 2020. We introduce you to the new features of the platform and show you how you can use them to become more interactive and reach your followers…
Top 10 Social Media Marketing Blogs
Social media marketing blogs are great for keeping you up to date on news in the industry and giving you helpful tips if you’re dealing with a problem. But which blog is the right one for you? There are a…
Instagram Reels in 3 Steps – How to Increase Your Reach in 15 Seconds
You want to know everything about Instagram Reels and how to successfully expand your reach with this new feature? In this article you will learn what you need to know about reels and how to create your first short video…
Community Management – 10 Tips to Deal with Social Media Trolls
They are everywhere and know it all better. We all know them: the trolls and the naggers. But how do you deal with troublemakers on social media? In this article, we will show you how to use community management to…
How to Create a Buyer Persona – Target Group Focused Marketing
Why is a Buyer-Personas important? Buyer personas help you understand your audience’s behaviour and align your social media marketing strategy to attract target customers. The knowledge about the behaviour and needs of your products users enables you to create helpful…